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The design thinking playbook Michael Lewrick
Keep up the design thinking mindset and start hunting for the next big opportunity
The design thinking mindset including :
1. Focus on the people: we focus on the human being, build empathu and are mindful when exploring his or her needs.
2. Driven by curiosity: we are curious, open, ask WH question continuously and change the perspective in order to look at things from various sides.
3. Accept complexity: we explore the key to complex systems and accept uncertainty and the fact that complex system problems demand complex solutions.
4. Visualize and show: we use stories, visualizations, and simple language to share our findings with the team or create a clear value preposition for our users.
5. Experiment and iterate: we build and test prototypes iteratively to understand, learn and solve problem in the context of the user.
New mindset, New Paradigm, Better Solutions.
Co-create, grow, and scale: we continuously expand our capabilities to create scalable market opportunities in a digital world and in ecosystem.
With varying mental states: as the situation requires, we combine different approaches with design thinking, data analytics, systems thinking, and lean start-up.
Develop process awareness: we know where we stand in the design thinking process and develop a feeling for the groan zone to change the mindset through facilitation in a targeted way.
Networked collaboration : we collaborate on an ad hoc, agile, and networked basis with T-shaped people, and U shaped teams across departments and companies.
Reflect on actions: we reflect on our ways of thinking, our action and attitude because they had an impact on what we do and on the assumptions。
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