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Contents Preface...........................................................................................................................................1 Executive summary.................................................................................................................2 The virtuous circle of technology and growth........................................................4 The global digital economy comes of age...............................................................6 Reaching adulthood.................................................................................................................7 Sizing the market.......................................................................................................................9 Industries undergo digital transformation.............................................................10 Media, entertainment and publishing..........................................................................11 Life sciences and healthcare............................................................................................12 Financial services...................................................................................................................13 The digital divide reverses...............................................................................................15 The emerging-market customer takes center stage.......................................18 Reverse innovation................................................................................................................20 Business shifts into hyperdrive....................................................................................22 Real-time business................................................................................................................23 Early-warning and scenario analysis...........................................................................24 Firms reorganize to fully embrace the digital economy................................26 Globally integrated enterprises.......................................................................................27 Edge-based organizations.................................................................................................27 CEO imperatives....................................................................................................................29 |
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