【2011】How to Prepare a Business Plan: Create Your Strategy; Forecast Your Finances; Produce That Persuasive Plan

Book 图书名称：How to Prepare a Business Plan: Create Your Strategy; Forecast Your Finances; Produce That Persuasive Plan
Author 作者：Edward Blackwell
Publisher 出版社：Kogan Page Publishers
Page 页数：200
Publishing Date 出版时间：2011
Language 语言：English
Size 大小：2 MB
Format 格式：pdf文字版
ISBN:0749462523, 9780749462529
Edition: 第5版搜索过论坛，没有该文档


A good business plan is the best means of impressing potential financial backers. Indeed, without such a plan no bank or venture capital house will consider a loan for start-up or expansion. How to Prepare a Business Plan describes the best way to prepare a business plan that will get the financial backing needed. Now updated with case studies and information on technology and the internet, it includes cash flow forecasts and sample business plans, as well as advice on expanding a business, planning the borrowing and monitoring business progress. Every new business needs a comprehensive and detailed plan if it is to survive. How to Prepare a Business Plan helps aspiring entrepreneurs take this step.

== Table of contents ==
Contents......Page 5
Acknowledgements......Page 7
What do you really want out of the business?......Page 9
Clarity......Page 12
Designing the business plan......Page 13
Getting down to it......Page 14
Tackling each section......Page 15
2 Simple cash flow forecasts......Page 25
Is a cash flow forecast of any real use?......Page 26
Principles to observe when filling in a simple cash flow form......Page 27
The break-even analysis......Page 39
3 The very small business......Page 42
Example 3.1: Alexander Battersb......Page 44
Example 3.2: Nicola Grant......Page 58
4 Retail and catering......Page 62
Example 4.1: Flurry Knox......Page 67
Example 4.2: Robert Herrick and Deirdre Williams......Page 71
Catering......Page 80
Example 4.3: Osbert Wilkinson......Page 81
5 Manufacturing......Page 87
Example 5.1: Marcus Garside......Page 88
Example 5.2: Rosemary Rambler and Muriel Tonks......Page 89
Example 5.3: James Turbotte, Brian Fletcher and Julian Watchman......Page 100
6 Expanding a business......Page 107
Example 6.1: John S Brook......Page 111
Example 6.2: Kenneth Jackson Allen and Anthony Kevin Spooner......Page 117
Example 6.3: George Weston......Page 121
7 The market......Page 126
Example 7.1: Norbury Williams......Page 131
8 Planning the borrowing......Page 132
9 How not to write a business plan – or run a business......Page 141
10 Maintaining the plan......Page 148
11 Small business and the trade cycle......Page 156
12 Monitoring progress......Page 162
Example 3.1: Alexander Battersby (page 36)......Page 164
Example 5.2: Rosemary Rambler and Muriel Tonks (page 81)......Page 167
Example 4.2: Robert Herrick and Deirdre Williams (page 63)......Page 173
Example 4.3: Osbert Wilkinson (page 73)......Page 177
Example 5.1: Marcus Garside (page 80)......Page 178
Example 5.3: Turbotte Manufacturing Company (page 92)......Page 179
Postscript......Page 180
Where to go for further advice......Page 181
The chamber of commerce......Page 182
Your suppliers......Page 183
Chambers of commerce......Page 185
Development agencies (for Scotland, Wales and Northern Ireland)......Page 186
Jobcentres......Page 187
Newspaper Publishers Association......Page 188
Tourist boards......Page 189
Appendix 2 Useful names, addresses and websites......Page 190
More useful websites......Page 200


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