<p><br/><strong>TABLE OF CONTENTS</strong></p><p>INTRODUCTION . . . . . . . . . . . . . . . . . . . . . . . . . . . . INSIDE FRONT COVER<br/>HOW TO READ A FINANCIAL REPORT . . . . . . . . . . . . . . . . . . . . . . . . . . . 1<br/>A FEW WORDS BEFORE BEGINNING . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3<br/>CONSOLIDATED FINANCIAL STATEMENTS . . . . . . . . . . . . . . . . . . . . . . . . . . 4<br/>THE BALANCE SHEET . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8<br/>JUST WHAT DOES THE BALANCE SHEET SHOW? . . . . . . . . . . . . . . . . . . . . 22<br/>THE INCOME STATEMENT . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26<br/>ANALYZING THE INCOME STATEMENT . . . . . . . . . . . . . . . . . . . . . . . . . . . 30<br/>THE STATEMENT OF CHANGES IN SHAREHOLDERS’ EQUITY . . . . . . . . . . . . . 36<br/>THE STATEMENT OF CASH FLOWS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 39<br/>ADDITIONAL DISCLOSURES AND AUDIT REPORTS . . . . . . . . . . . . . . . . . . . 40<br/>THE LONG VIEW . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42<br/>SELECTING STOCKS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 43<br/>GLOSSARY OF SELECTED TERMS . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 44</p><p><strong>INTRODUCTION</strong><br/>Known “from Wall Street to Main Street”—and worldwide—Merrill Lynch is a global<br/>leader in the financial services industry. As a public service, Merrill Lynch wants to share<br/>some of its expertise in, and knowledge of, financial reporting through this booklet.<br/>We hope this booklet will serve as a valuable resource to help readers learn how to read<br/>and analyze a company’s annual report. Through it, readers can learn that an annual<br/>report is not just a jumble of numbers and mind-numbing data. Read with understanding<br/>and analytical insight, the numbers and data in an annual report can tell an interesting,<br/>meaningful and fascinating story.</p><p><strong>文件类型：</strong>英文，52页，PDF。</p>