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<p>写博士论文需要几篇台湾的营销文献，请各位同学给予帮助，非常感谢！</p><p>1、<span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA;">刘宗其、吴立伟、黄吉村<span lang="EN-US">(2007)</span>，「关系质量与交叉购买：金融商品相似性与复杂度的</span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman";">双重干扰效果」，管理学报，第</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-fareast-font-family: 宋体;">24 </span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman";">卷第</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-fareast-font-family: 宋体;">3 </span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman";">期，页</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-fareast-font-family: 宋体;">289-306 (TSSCI) </span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-bidi-font-family: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-ascii-font-family: "Times New Roman"; mso-hansi-font-family: "Times New Roman";">。</span></p><p>2、<span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA;">刘宗其、黄吉村、吴立伟<span lang="EN-US">(2007)</span>，「服务属性对交叉购买之影响效果」，管理评论，第</span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-fareast-font-family: 宋体;">26 </span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA;">卷第<span lang="EN-US">1 </span>期，页<span lang="EN-US">23-46 </span></span><span lang="EN-US" style="FONT-SIZE: 12pt; FONT-FAMILY: "Times New Roman"; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA; mso-fareast-font-family: 宋体;">(TSSCI)</span><span style="FONT-SIZE: 12pt; FONT-FAMILY: 宋体; mso-bidi-font-family: 宋体; mso-ansi-language: EN-US; mso-fareast-language: ZH-CN; mso-bidi-language: AR-SA;">。</span></p>
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