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文件名:  中国第三方支付 8.pdf
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Table of Contents
1 Industry Overview: Key Factors Shaping Third-Party Payments in China.................1
1.1 Continued preference for cash payments, but bank card payments rising......................... 1
1.2 Credit card use remains low; debit cards widespread...................................................... 2
1.3 Limited coverage of non-cash payment services............................................................. 3
1.4 China UnionPay’s bank card monopoly........................................................................... 4
1.5 Quasi-online payment systems an interim solution ......................................................... 4
1.6 Two ISPs, 162 million Internet users ............................................................................. 4
1.7 Two mobile operators, 500 million subscribers ............................................................... 5
1.8 Contactless smartcard use increasing but largely limited to buses and subways................ 6
1.9 Government regulations and the “national interest”........................................................ 7
2 China UnionPay: The Gateway to China's Payment Industry ....................................9
2.1 Ownership, management team, investors ...................................................................... 9
2.1.1 Major subsidiaries................................................................................................ 10
2.2 Business Performance, Revenue Model, Users.............................................................. 12
2.3 Services and coverage ............................................................................................... 14
2.4 Markets and channels ................................................................................................ 15
2.5 Marketing and branding ............................................................................................. 17
2.6 Partners .................................................................................................................... 18
2.7 Users figures and profile ............................................................................................ 20
2.8 Competitive analysis: strengths and weaknesses.......................................................... 22
2.9 Outlook..................................................................................................................... 23


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