Introduction to Digital Economics 数字经济学/数字经济学导论

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Introduction to Digital Economics Foundations, Business Models and Case Studies 2e

Description:
The course will take  you an in-depth look at the impact that technological innovations such as social media, cryptocurrencies, crowdsourcing, and even online gaming has had on today’s business landscape. Learn about the various business models available for the digital economy, including the business models used by Bitcoin, Spotify, Wikipedia, World of Warcraft, Facebook, and Airbnb.Peppered with anecdotes on the various technological innovations which have shaped markets throughout history, Digital Economics details the evolution of contemporary economics within the digital stratosphere and highlights the complex ecosystem that makes up the field of digital economics.Including models and tools that are essential for analysis and better understanding of the digital economy.


Textbook:Digital Economics: How Information and Communication Technology is Shaping Markets, Businesses, and Innovation
Author(s): Harald Øverby, Jan A. Audestad
Introduction to Digital Economics
Foundations, Business Models and Case Studies
Second Edition


Handout：Digital Economics.pdf (9.59 MB, 需要: RMB 19 元)

2024-6-20 06:54:05 上传

需要: RMB 19 元  [购买]

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关键词：introduction troduction Economics Economic digital

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