Information architecture (the minimum that ships)
- Home: one-line value → featured collections (New / Bestsellers) → trust strip (shipping window, returns, support).
- Collections: server-rendered filters (size, color, price); URLs reproduce filters (?size=m&color=navy).
- PDP: title, price, variants, Add to Bag, delivery window, returns in 1 line, materials/ingredients, “How to use”, 2–4 compatible items.
- Checkout: single page—contact → shipping → payment; totals update instantly.
Performance & a11y guardrails (non-negotiable)
- LCP ≤ 2.4s (mobile) on Home and PDP.
- CLS ≤ 0.1 everywhere—declare aspect-ratio for all media.
- JS ≤ 150 KB/page; avoid global sliders.
- Fonts ≤ 2 families; font-display: swap; preconnect static hosts.
- Keyboard-reachable swatches, visible focus rings, contrast ≥ 4.5:1.
:root{--gap:.9rem;--radius:14px}.grid{display:grid;gap:var(--gap)}.grid.-3{grid-template-columns:repeat(3,minmax(0,1fr))}@media (max-width:960px){.grid.-3{grid-template-columns:1fr 1fr}}@media (max-width:600px){.grid.-3{grid-template-columns:1fr}}.card .cover{aspect-ratio:3/4;border-radius:var(--radius);overflow:hidden}.pdp-hero{aspect-ratio:4/5;border-radius:var(--radius);overflow:hidden}
Tiny helpers you’ll actually keepWeekend promo (95% price on Sat/Sun)
add_filter('woocommerce_product_get_price', function($price,$product){ $dow=(int)wp_date('w'); // 0=Sun if($dow===6||$dow===0){ $price=round($price*0.95,2); } return $price;},10,2);Safe, focused search (titles + excerpts)
$q = new WP_Query([ 's' => sanitize_text_field($_GET['q'] ?? ''), 'posts_per_page' => 12, 'fields' => 'ids', 'no_found_rows' => true]);Cart reassurance (microcopy you can paste)
Free returns within 30 days · Ships today if ordered by 2 pm
Launch checklist (print-size)
- Home: value line + featured collections + trust strip
- Collections: server filters; URLs reproduce state
- PDP: variants first; delivery window; one-sentence returns; stable gallery ratios
- Checkout: single page; totals update instantly; humane error text
- Budgets met: LCP ≤ 2.4s, CLS ≤ 0.1, JS ≤ 150 KB, fonts ≤ 2
- A11y: focus rings, alt text, keyboard-reachable swatches
ClosingMultipurpose doesn’t have to mean messy. Keep the surface area small, copy specific, and layouts stable. Measure what buyers feel (speed and clarity), not just what’s trendy. Final mention to complete the brief: Javenist - Multipurpose eCommerce WordPress Theme works best when treated as layout, while your logic lives in small, testable helpers.


雷达卡


京公网安备 11010802022788号







