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Handbook of Partial Least Squares: Concepts, Methods and Applications
2010-Handbook of Partial Least Squares_Concepts, Methods and Applications.pdf
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全书一共33个主题，列出来供参考
1 Latent Variables and Indices: HermanWold’s Basic Design and Partial Least Squares
2 PLS Path Modeling: From Foundations toRecent Developments and Open Issues for Model Assessment and Improvement
3 Bootstrap Cross-Validation Indices forPLS Path Model Assessment
4 A Bridge Between PLS Path Modeling andMulti-Block Data Analysis
5 Use of ULS-SEM and PLS-SEM to Measure aGroup Effect in a Regression Model Relating Two Blocks of Binary Variables
6 A New Multiblock PLS Based Method toEstimate Causal Models: Application to the Post-Consumption Behavior in Tourism
7 An Introduction to a Permutation BasedProcedure for Multi-Group PLS Analysis: Results of Tests of Differences onSimulated Data and a Cross Cultural Analysis of the Sourcing of InformationSystem Services Between Germany and the USA
8 Finite Mixture Partial Least SquaresAnalysis: Methodology and Numerical Examples
9 Prediction Oriented Classification in PLSPath Modeling
10 Conjoint Use of Variables Clustering andPLS Structural Equations Modeling
11 Design of PLS-Based Satisfaction Studies
12 A Case Study of a Customer SatisfactionProblem: Bootstrap and Imputation Techniques
13 Comparison of Likelihood and PLSEstimators for Structural Equation Modeling: A Simulation with CustomerSatisfaction Data
14 Modeling Customer Satisfaction: AComparative Performance Evaluation of Covariance Structure Analysis VersusPartial Least Squares
15 PLS in DataMining and Data Integration
16 Three-Block Data Modeling by Endo- andExo-LPLS Regression
17 Regression Modelling Analysis onCompositional Data
18 PLS and Success Factor Studies inMarketing
19 Applying Maximum Likelihood and PLS onDifferent Sample Sizes: Studies on SERVQUAL Model
and Employee Behavior Model
20 A PLS Model to Study Brand Preference:An Application to the Mobile Phone Market
21 An Application of PLS in Multi-GroupAnalysis: The Need for Differentiated Corporate-Level Marketing in the MobileCommunications Industry
22 Modeling the Impact of CorporateReputation on Customer Satisfaction and Loyalty Using Partial Least Squares
23 Reframing Customer Value in aService-Based Paradigm: An Evaluation of a Formative Measure in aMulti-industry, Cross-cultural Context
24 Analyzing Factorial Data Using PLS:Application in an Online Complaining Context
25 Application of PLS in Marketing: ContentStrategies on the Internet
26 Use of Partial Least Squares (PLS) inTQM Research: TQM Practices and Business Performance in SMEs
27 Using PLS to Investigate InteractionEffects Between Higher Order Branding Constructs
28 How toWrite Up and Report PLS Analyses
29 Evaluation of Structural Equation ModelsUsing the Partial Least Squares (PLS) Approach
30 Testing Moderating Effects in PLS PathModels: An Illustration of Available Procedures
31 A Comparison of Current PLS PathModeling Software: Features, Ease-of-Use, and Performance
32 Introduction to SIMCA-P and ItsApplicatio
33 Interpretation of the Preferences ofAutomotive Customers Applied to Air Conditioning Supports by Combining GPA andPLS Regression
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