英文文献:Does Market Concentration Promote or Reduce New Product Introductions? Evidence from US Food Industry-市场集中促进还是减少了新产品的引进?来自美国食品工业的证据
英文文献作者:Bhattacharya, Haimanti,Innes, Robert
英文文献摘要:
This study analyzes the relationship between market concentration and new product introductions using an extensive annual panel data set covering the period 1983 to 2004 from the US processed food industry. We test the new theory, which argues that new product introductions are influenced by the anticipation of future mergers. The evidence suggests that market concentration increases new product introductions and product introductions spur subsequent mergers in the US processed food industry. Hence it provides evidence in support of the anticipatory mergers theory.
本研究分析了市场集中度和新产品引进之间的关系,使用广泛的年度面板数据集涵盖了1983年至2004年期间从美国加工食品工业。我们对新理论进行了检验,该理论认为新产品的引入受到对未来并购预期的影响。有证据表明,市场集中度增加了新产品的引进,而产品引进又刺激了美国加工食品行业随后的合并。为预期合并理论提供了理论依据。


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