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【2015】 Planning and Management of Meetings, Expositions, Events and Conventions

Book 图书名称：Planning and Management of Meetings, Expositions, Events and Conventions, Global Edition
Author 作者： George G Fenich
Publisher 出版社： Pearson Education Limited
Page 页数：241
Publishing Date 出版时间： 2015                    
Language 语言： English
Size 大小： 2.55 MB
Format 格式： pdf 文字版
ISBN: 1292071745, 9781292071749
Edition: 第1版

Planning and Management of Meetings, Events, Expositions and Conventions, 1e is the first text of its kind to focus on planning (in addition to event management), and incorporates the Meeting and Business Events Competency Standards (MBECS). It is the most up-to-date book on planning and management in the meetings, expositions, events, and conventions (MEEC) industry and covers a wide range of topics dealing with these two crucial functions. The text follows a practical, hands-on approach and is an excellent resource for college courses, employee training, and professional reference. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field.

Teaching and Learning Experience

This text will provide a better teaching and learning experience—for you and your students. It provides:

Preparation for careers in event planning: The text follows a practical, career-focused approach.
Professional insight: Chaptersinclude advice and best practices from numerous industry insiders.
Effective review tools: Learning and review tools facilitate understanding and promote skill mastery.



== Table of contents ==
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