Marketing Strategies for Foreign Expansion of Companies Originating in Small and

【作者(必填)】
Gabrielsson P, Gabrielsson M, Seppälä T.
【文题(必填)】
Marketing Strategies for Foreign Expansion of Companies Originating in Small and Open Economies: The Consequences of Strategic Fit and Performance
【年份(必填)】
2012
【全文链接或数据库名称(选填)】Gabrielsson P, Gabrielsson M, Seppälä T. Marketing Strategies for Foreign Expansion of Companies Originating in Small and Open Economies: The Consequences of Strategic Fit and Performance[J]. Journal of International Marketing, 2012, 25(2):25-48.

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