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雷达卡
English | 2017 | ISBN: 3110438240 | 234 Pages | PDF
Innovation from A to Z presents a glossary, including: Terms, older terms whose meanings have changed, acronyms, synonyms, famous names, selected abbreviations, and cross-references. A highly interdisciplinary approach incorporating strategy and entrepreneurship with technology and engineering sciences, economics, marketing, organizational behavior and theory. Ideal for engineers, managers, sales people and economists.
"This book provides brief explanations for about 1,300 terms and acronyms that may be encountered in a study of the fundamental principles, application approaches and strategies, and commercial aspects of technological innovation. Even this coverage inevitably represents only a personal selection of the terms that could have been included were there no constraints on the size of the book." - Laurier L. Schramm (Saskatchewan Research Council, Saskatchewan, Canada)
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