by H. Igor Ansoff (Author), Daniel Kipley (Author), A.O. Lewis (Author), Roxanne Helm-Stevens (Author), Rick Ansoff (Author)
About the Author
H. Igor Ansoff (1918-2002) was an applied mathematician and business manager. He is well known as the pioneer and father of Strategic Management. Ansoff studied at Brown University, where he received his Doctorate. He joined UCLA in the Senior Executive Program. Ansoff was a distinguished professor at United States International University (now Alliant International University) for 17 years, where his work in strategic management research is still continued by several institutes. During his career he consulted with many multinational corporations including Philips, General Electric, Gulf, IBM, Sterling and Westinghouse. Ansoff was the first management guru to recognize the need for strategic planning for firms operating in an increasingly complex and turbulent business environment.
Daniel Kipley is Professor of Strategy at Azusa Pacific, USA.
A.O. Lewis is Professor of Management at National University, USA.
Roxanne Helm-Stevens is Chair and Professor in the Department of Management at Azusa Pacific, USA.
Rick Ansoff is Associate Professor in Statistics, Measurement, Research Methods, and General and Personality Psychology at Alliant International University, USA.
About this book
Coming more than 25 years after the last edition, this edition of the groundbreaking Ansoff work on the concepts and practical implementation of strategic management provides up-to-date case studies and simplified figures and offers a comprehensive approach to guiding firms through turbulent environments. In this age of digital transformation, the ability to respond quickly and strategically to unpredictable change can determine the success or failure of the firm. As an organization becomes more successful at implementing change, the ability to respond to changes in the environment will be entrenched in its culture. This book is based on a strategic success model which demonstrates how to optimize a firm's performance. For managers, students, and researchers wanting a step-by-step methodology on how to analyze a firm, this book will serve as an invaluable resource for thinking and acting strategically.
Table of contents
Part I Original Concepts of Strategic Management and the Evolution of Management Systems
1 Epistemological Underpinnings and Original Concepts of Strategic Management 3
2 Why Make Strategy Explicit? 17
3 Evolution of Management Systems 25
4 From Strategic Planning to Strategic Management 41
5 Modes of Strategic Behavior 53
Part II Planning Strategic Posture
6 Strategic Diagnosis 77
7 Concept of Organizational Capability 93
8 Diagnosing Future General Management Capability 105
9 Competitive Posture Analysis in Turbulent Environments 127
10 Dispersed Positioning in Competitive Analysis 183
11 Optimizing the Strategic Portfolio 197
12 Strategic Dimensions of Technology 255
13 Societal Strategy for the Business Firm 285
14 Strategic Dimensions of Internationaliza tion 311
Part III Managers, Systems, Structure
15 General Managers for Diversified Firms 339
16 Selecting a Management System to Fit the Firm 357
17 Designing the Firm’s Structure 379
Part IV Real-Time Strategic Response
18 Management Response to Surprising Changes 417
19 Strategic Issue Management 431
20 Using Weak Signals 449
Part V Managing Strategic Change
21 Behavioral Resistance to Change 471
22 Systemic Resistance 489
23 Alternative Methods for Managing a Discontinuous Change 505
24 Managed Resistance (‘Accordion’) Method for Introducing a Discontinuous Change 515
25 Institutionalizi ng Strategic Responsiveness 529
Glossary 547
Bibliography 555
Index 583
Length: 592 pages
Publisher: Palgrave Macmillan; 3rd ed. 2019 edition (October 27, 2018)
Language: English
ISBN-10: 3319995987
ISBN-13: 978-3319995984