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雷达卡
by Robert E. Quinn (Author), Anjan Thakor (Author)
About the Author
Robert E. Quinn is a professor emeritus at the University of Michigan's Ross School of Business and a cofounder of the Center for Positive Organizations there. He is a fellow of the Academy of Management and the World Business Academy and is the author of eighteen books.
Anjan J. Thakor is the John E. Simon Professor of Finance at the Olin Business School at Washington University. Prior to that, Thakor was the Edward J. Frey Professor of Banking and Finance at the Ross School of Business, University of Michigan, where he also served as chairman of the finance area.
About this book
Two distinguished scholars offer eight steps to help organizations discover and embrace an authentic higher purpose--something that will dramatically improve every aspect of any enterprise, including the bottom line.
What does a lofty notion like purpose have to do with business basics like the bottom line? Robert E. Quinn and Anjan J. Thakor say pretty much everything. Leaders and managers are taught that employees are self-interested and work resistant, so they create systems of control to combat these expectations. Workers resent these systems, and performance suffers. To address the performance issues, managers double down on the coercion, creating a vicious cycle and a self-fulfilling prophecy.
But there is a better way. Quinn and Thakor show that when an authentic higher purpose permeates business strategy and decision-making, the cycle is broken. Employers and employees see themselves as working together toward an inspiring goal, not just trying to hit quarterly targets. They fully engage, become proactive contributors, and, ironically, easily exceed those quarterly targets.
Based on their widely acclaimed Harvard Business Review article, Quinn and Thakor offer eight sometimes surprising steps for shifting from a transaction-oriented mind-set focused on constraints to a purpose-oriented mind-set focused on possibility. This iconoclastic book will help any organization discover its authentic purpose and weave it into the fabric of everything it does, leading to unprecedented levels of personal satisfaction, service and product innovation, and economic growth.
Brief contents
PART I The Economics of Higher Purpose
CHAPTER ONE Seeing What Cannot Be Seen
CHAPTER TWO Higher Purpose Changes Everything
CHAPTER THREE Imagining Organizations of Higher Purpose
CHAPTER FOUR Transforming Self-Interest
CHAPTER FIVE Reframing Economics
CHAPTER SIX Why Isn’t Everyone Doing It?
PART II Eight Steps for Creating the Purpose-Driven Organization
CHAPTER SEVEN STEP 1 Envision the Purpose-Driven Organization
CHAPTER EIGHT STEP 2 Discover the Purpose
CHAPTER NINE STEP 3 Meet the Need for Authenticity
CHAPTER TEN STEP 4 Turn the Higher Purpose into a Constant Arbiter
CHAPTER ELEVEN STEP 5 Stimulate Learning
CHAPTER THIRTEEN STEP 7 Connect the People to the Purpose
CHAPTER FOURTEEN STEP 8 Unleash the Positive Energizers
CHAPTER FIFTEEN Taking Action: Answers to Frequently Asked Questions
NOTES
Pages: 216 pages
Publisher: Berrett-Koehler Publishers (August 20, 2019)
Language: English
ISBN-10: 1523086408
ISBN-13: 978-1523086405
PDF version
BK__The Economics of Higher Purpose.pdf
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EPUB version
BK__The Economics of Higher Purpose.epub
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