哈佛商业评论历年经典文章合集-60篇,绝对值得收藏!
每一篇哈佛商业评论的文章都体现了最新的和最有意义的管理思想,最好的管理经验和案例分析以及最杰出的领导能力。每一篇文章都会带给读者新的管理理念,帮助他们在商界不断创新、领导和革新。 !
这个合集内有60篇(绝大数为PDF文件)曾经刊在历年哈佛商业评论的经典文章,希望大家喜欢!本合集主要内容有:
Mass.Customization
Using Game Theory To Shape Strategy
Press Managing Change and Transition
Turn Your Industrial Distributors into Partners
Harnessing the Science of Persuasion
Why Good Companies Go Bad
Primal Leadership The Hidden Driver Of Great Performance
Mckinsey Awards For Best Hbr Articles
Social Cost of Fraud
What Makes a Leader
What Is The Right Supply Chain
What Is Strategy
The Smart Way to Sell Information
Understanding What Customers Value
The World Bank's Innovation Market
The Hidden Driver Of Great Performance
Measures That Drive Performance
The 5 Stages of Small Business Growth
Swarm Intelligence
Strategy and the internet
Strategic Sourcing
Speed Kills
Simple Truths about Innovations
Serving The World'S Poor, Profitability
Preventing the Premature Death of Relationship Marketing
Optimal Marketing
Market Research
Managing In The Marketspace
Letter to CEOs
How to Write a Great Business Plan
How to pitch a brilliant idea
How To Acquire Customers On The Web
How The Right Measures Help Teams Excel
How Information Gives You Competitve Advantage
Harnessing the Science of Persuasion-Robert Cialdini
Guide to Stress Management
Exploiting the Virtual Value Chain
Effective_executive
Corporate Strategy - A Manager's Guide
Barriers. &. Gateways To Communication
Are Ready For A Blackout
What the Best Do
The number one you need to grow
Strategy as Revolution
Do you want to keep yous customers forever
The Real New Economy
Can Modern Military Strategy Lead you to Victory
your next it strategy
What's your project real price ta
Does IT Matter - An HBR Debate