国际出版巨头Wiely今年出版的新书:
创造利润的六大步骤: 中小型服务性商家指南, 颇有新意, 值得有关人士一读。
在我国低端制造业行将土崩瓦解之际, 我国经济能否顺利完成由制造业向服务业的战略转移,
本书具有极其重要的现实意义。
Patricia Sigmon, Six Steps to Creating Profit: A Guide for Small and Mid-Sized
Service-Based Businesses, Wiley, 2010. ISBN: 0470554258, 0470613122, 208 page.
An insightful look at how you can put net profit income at the forefront of your small to mid-sized business
Enable you to make changes that will create a profitable, sustainable business future, Six Steps to Creating Profit authoritatively shows you how to maximize profit for your small to mid-sized, privately-held, service-based business.
Shows how to avoid the business model where all income is devoured by expenses, leaving a valuation that would not render any measurable sales revenue if the business should be sold
Discusses how to create a company where actual profit generation is one of the primary goals
Provides the steps necessary to create "true" profit
Features coverage of rules of operation, visibility in the marketplace, marketing, cash flow, and management costs
Demonstrating how measuring the results of change is vital and part of the ultimate, ongoing, profit-based solution, Six Steps to Creating Profit reveals how the before and after of each operational area is as important to evaluate as the intended change itself.