【出版时间及名称】:2010年1月美国互联网行业研究报告
【作者】:Collins Steward证券
【文件格式】:pdf
【页数】:136
【目录或简介】:
Table of Contents:
# Section Page
Part 1: Internet Sector Frameworks & Outlook
1 Macro Picture for the Sector 3
2 Top 15 Internet Themes/Trends for 2010 3-5
3 Internet Sector Forecast Summary 6-7
4 Internet Advertising Forecast 7-10
5 E-Commerce Forecast & Top 10 Themes 10-13
6 Online Travel Forecast & Industry Overview 13-18
7 Top 10 Growth Drivers for Internet Advertising 18-22
8 Paid Search & Growth Drivers 22-27
9 Display Advertising & Growth Drivers 27-29
10 Social Media 29-31
11 Mobile Internet Advertising & Growth Drivers 32-34
12 Video Advertising 34
13 Cloud Computing 34-35
14 International Internet Advertising 35-37
15 eBook Readers 37-41
16 Concentration of Online Ad Business 41
17 M&A in 2010 and Beyond 41-44
18 Valuation Trends 44-46
19 FX Trends 47
20 Internet Advertising 1-on-1 47-49
Part 2: Coverage Universe
Brief Overview of the 13 Companies We Cover 50-125
Page 2