主要是在线购物渠道中消费者行为研究的经典论文，希望对感兴趣的各位有所帮助：）

1 User satisfaction from commercial web sites: The effect of design and use
Moshe Zviran a, Chanan Glezer, Itay Avni
Information & Management 43 (2006) 157–178


2 Key dimensions of business-to-consumer web sites
C.Ranganathan,Shobha Ganapathyt
Information & Management 39 (2002) 457–465

3 An Experimental Examination Of Alternative Forms of Web Assurance For Business-to-Consumer e-Commerce
Elaine Mauldin, Vairam Arunachalam
Journal of Information Systems Vol. 16 2002 Supplement pp. 33.54


4 The initial development of the WebMedQual scale:Domain assessment of the construct of quality of health web sites_
Melanie Provost, Dayin Koompalum, Diane Dong, Bradley C. Martin
International Journal of Medical Informatics (2006) 75, 42—57


5 Developing and validating an instrument for measuring user-perceived web quality
Adel M. Aladwania, Prashant C. Palviab
Information & Management 39 (2002) 467–476


6Challenges and Opportunities in Multichannel Customer Management
Scott A. Neslin, Dhruv Grewal, Robert Leghorn, Venkatesh Shankar, Marije L. Teerling, Jacquelyn S. Thomas, Peter C. Verhoef


8 An Empirical Study of Consumer Switching from Traditional to Electronic Channel: A Purchase Decision Process Perspective
Alok Gupta, Bo-chiuan Su, Zhiping Walter