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<P><BR></P>
<P>VALUE SWEEP:<BR>Mapping Corporate<BR>Growth Opportunities</P>
<P>Martha Amram </P>
<P>Preface vii<BR>1 One Map of Value 1<BR>2 The Look and Feel of Growth Opportunities 17<BR>PART I EXPANDING THE TOOLKIT 31<BR>3 Discounted Cash Flow:<BR>Valuing Sustainable Growth 35<BR>4 Real Options: Valuing Expansion Opportunities 49<BR>5 Decision Analysis:<BR>Designing Growth Opportunities 65<BR>PART II VALUING GROWTH 81<BR>6 Tailored Valuation Templates 85<BR>7 Valuing Staged Growth 103<BR>8 Growth Value Benchmarks from Venture Capital 121<BR>9 A Close Look at Market-Priced Risk 139<BR>PART III ACROSS THE SWEEP OF VALUE 151<BR>10 Showing Value to Wall Street: Film Studios 155<BR>11 Valuing More than the Idea:<BR>Intellectual Property 171<BR>12 Selecting the Investment:<BR>Information Technology 185<BR>13 Creating the Credible Growth Engine 201<BR>PART IV EPILOGUE 221<BR>14 Leading Growth 225<BR>15 Marking a Spot on the Map of Value 241<BR>Appendix 245<BR>Glossary 257<BR>Notes 263<BR>Bibliography 275<BR>Index 277<BR>About the Author 285</P>
<P>Copyright 2002 Harvard Business School Publishing Corporation<BR>All rights reserved<BR>Printed in the United States of America<BR>06 05 04 03 02 5 4 3 2 1<BR>Requests for permission to use or reproduce material from this book should be<BR>directed to <a href="mailto:permissions@hbsp.harvard.edu" target="_blank" >permissions@hbsp.harvard.edu</A>, or mailed to Permissions, Harvard<BR>Business School Publishing, 60 Harvard Way, Boston, Massachusetts 02163.<BR>Library of Congress Cataloging-in-Publication Data<BR>Amram, Martha, 1957–<BR>Value sweep : mapping corporate growth opportunities / Martha Amram.<BR>p. cm.<BR>Includes bibliographical references and index.<BR>ISBN 1-57851-458-4<BR>1. Valuation. 2. Corporations--Growth. 3. Investment analysis.<BR>I. Title.<BR>HG4028.V3 A5 2002<BR>658.1--dc21<BR>2002004560<BR>The paper used in this publication meets the requirements of the American<BR>National Standard for Permanence of Paper for Publications and Documents in<BR>Libraries and Archives Z39.48-1992.</P>


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