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459  Buena Vista Avenue #3

Berkeley, CA 93700

SkillsResume

for amarketing position

ALICIA GUTIERREZ

agutier@berkeley.edu

510-345-9876

Objective
Entry-level Marketing position

Education
Universityof California, Berkeley

B.A. American Studies, concentration in MinorityEducation, May 2007

University of Costa Rica, Education AbroadProgram

Skills
MARKETING/MANAGEMENT

This skillsversion of Alicia’s

resumeemphasizes her

marketing/management

skills.

Good useof

numbersto

quantify

achievement.

•Coordinated team of ten in planning sorority recruitment, resulting in achapter

membership increase of 35 percent. Implemented amarketing strategy that promoted the

benefi ts of membership.

•Organized fundraising and promotional events for literary/art journal, bringingtogether

Filipino artists from areas throughout California.

•Achieved highest sales volume while employed at a retail store.

•Collaborated with team of fi ve instructors to create a positive, fun, andlively learning

atmosphere tailored specifi cally for each client.

COMMUNICATION

•Directed group of 70 sorority members and increased group unity by designingteam

building activities.

•Motivated 15 underachieving students toward success in district exams.

•Drafted proposal for educational project resulting in a $600 grant award.

CREATIVITY

•Conceptualized yearlong project for ESL students culminating in a journal of

autobiographical works.

•Designed visual concept for a magazine debut event.

• Developeda semester teaching unit on culture, ethnicity, and identity.

SOFTWAREAPPLICATIONS

• MSWord, Excel, Adobe PhotoShop, SoundEdit Pro, Dreamweaver, strong Internetskills;

designed a web page.

Experience
Project Coordinator and Tutor, Edna Brewer School (9/06-present)

Managing Editor, Maganda,(9/04-present)

Teaching Intern, Break the Cycle(9/06-present)

Recruitment Chairperson, Chi OmegaSorority (1/05-12/05)

Salesperson, Panoply Corporation (7/03-12/05)

Instructor and Group Leader, National Cheerleaders’Association (Summer 2003 & 2004)

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