求助：Beyond the Wall of Resistance

书名/Book：   Beyond the Wall of Resistance: Unconventional Strategies that Build Support for Change
作者/Author： Rick Maurer

Beyond the Wall of Resistance: Why 70% of All Changes Still Fail--And What You Can Do about It
Bard Press, Revised 2nd edition, 2011
Rick Maurer

“Companies that don't change die. Change is everyday corporate life - plans for cost cutting, restructuring, new technology, quality improvement, new products/services are ongoing challenges in companies of all sizes. Resistance is a huge roadblock. This real-world guide shows frustrated managers how to build support for change and stay competitive. Practical approaches with new case studies show how to deal with resistance in a way that retains strong working relationships while achieving successful change.”

非常感谢。