A comparison of leading theories for the prediction of goal-directed behaviours.
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【作 者】Bagozzi,Richard P.
【刊 名】British Journal of Social Psychology
【出版日期】1995
【卷 号】Vol.34
【期 号】No.4
【页 码】437-461
【ISSN】0144-6665
【关键词】attitude theories of reasoned action vs planned behavior vs self regulation vs trying &; past behavior;prediction of intention to exercise &; diet;college students
【摘 要】Data collected from questionnaires completed by 142 college students over a 2-wk period were used to compare the ability of the theories of reasoned action, planned behavior, self-regulation, and trying, to predict 2 actions relatively low in perceived behavioral control, namely exercising and dieting. Results indicate that, while attitudes significantly predicted intentions in all theories, subjective norms lead to intentions only under the theory of trying. The effects of past behavior were not channeled entirely through attitudes, subjective norms, or perceived behavioral control but rather had direct effects on intentions and subsequent behavior. When past behavior was taken into account, it was found that the performance of the target acts was not a function of intentions, and perceived behavioral control failed to predict intentions or behavior. Desires had strong direct effects on intentions and mediated most of the impact of attitudes. (PsycINFO Database Record (c) 2009 APA, all rights reserved)


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