作者:Hennig-Thurau T.,Gwinner K.P.,Walsh G.and Gremler D.D.(2004),
题目:“Electronic word-of-mouth via consumer-opinion platforms:What motivates consumers to articulate themselves on the Internet?”,
期刊:Journal of Interactive Marketing
[此贴子已经被作者于2009-2-24 8:19:18编辑过]


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