楼主: cheeko
2319 2

HBS case IBM Transforming, 2012–2016: Ginni Rometty Steers Watson [推广有奖]

  • 5关注
  • 29粉丝

已卖:3608份资源

教授

48%

还不是VIP/贵宾

-

威望
0
论坛币
60683 个
通用积分
29.1630
学术水平
25 点
热心指数
57 点
信用等级
17 点
经验
10241 点
帖子
1125
精华
0
在线时间
532 小时
注册时间
2015-7-1
最后登录
2023-3-13

楼主
cheeko 在职认证  发表于 2018-2-18 21:55:03 |AI写论文
100论坛币
IBM Transforming, 2012-2016: Ginni Rometty Steers Watson

PUBLICATION DATE:  January 12, 2017

[size=0.875]To transform IBM for the next technology wave, Ginni Rometty, who became CEO in 2012, led divestment of declining businesses, made acquisitions in digital innovation and cloud computing, formed partnerships with former competitors such as Apple and tech startups, and invested in established development Watson, a big bet directed at applications for healthcare, education, and cybersecurity. Revenues declined, criticism grew, and challenges of change remained. Watson businesses were new, unproven, and required change in nearly every aspect of legacy operations and culture. To increase speed and agility, Rometty used methods such as online Think Academy, design thinking, and startup contests. In mid-2016, questions remains about the pace and magnitude of change, the scale-up and profitability of Watson, and Rometty 's leadership of change. What was left to do?


[size=0.75]PRODUCT #:  
[size=0.875]317046-PDF-ENG

PAGES:  24

[size=0.75]RELATED TOPICS:



关键词:Transforming transform Watson Trans form
CB

沙发
ltfdick1994 在职认证  发表于 2018-2-19 00:28:23
頂一頂支持

藤椅
Fanos 学生认证  发表于 2018-2-19 01:08:25

頂一頂

您需要登录后才可以回帖 登录 | 我要注册

本版微信群
加好友,备注jr
拉您进交流群
GMT+8, 2025-12-9 09:40