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雷达卡
This book is an essential introduction to the world of financing and investment decision making. With a strong real world focus, this text aims to help you bridge the gap between the theories surrounding financial decision making and what happens in the real business world in an accessible, user-friendly way.
From the Back Cover
"Well-written, valuable guide on business finance concepts". Dr. Ortenca Kume, University of Kent
Successfully blending the theoretical, analytical and practical aspects of finance and investments, the 11th edition of Business Finance is an essential introduction for any student studying accounting and finance. With a strong real world focus, this text bridges the gap between the theories surrounding financial decision making and what happens in the real business world in an accessible, user-friendly way.
New to this Edition:
An extensive up-to-date range of UK and internationally-focused real-world examples
Incorporation of relevant recent research evidence
Extended discussion of the role and criticisms of 'private equity'
Expanded coverage of alleged 'short termism' in financial decision making
Substantial revision of financing small businesses, including government support 'crowd funding' and 'peer to peer' lending
Comprehensive coverage of the latest international issues
Continued use of clear design and pedagogical features for enhanced readability and quick reference
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