永利皇宫度假村社会化营销方案Wynn Palance pitch_social part

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SOCIAL BiG DATA
HELPING WYNN PALACE TO OWN ONLINE BOOKING
Competitive social buzz
Top 3 SOV: City of Dreams, Studio City and Galaxy
Data cover Sina Weibo buzz volume is calculated by posts mentions on brand name.
Real-time grasping the consumers online who are at casinos , planning to go to casinos and Macao Sands.(Eg.2015.6 )
79,526users referring the keywords below in June 2015-being at casinos-planning to go to casinos-reserving the air tickets and hotels in Macao
WYNN PALACE PRISTINE DATA ...

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关键词：Social lance pitch 社会化营销 ance