英文文献:Cultural quotas in broadcasting I: a model-《广播I》中的文化配额:一种模式
英文文献作者:Martin Richardson
英文文献摘要:
This paper develops a Hotelling location model in which two radio stations choose combinations of local and international content to play, given consumers with preferences distributed over those combinations. Station revenue derives from sales of advertising time, the demand for which depends negatively on the price and positively on the station’s market share and consumers get disutility from advertising and from a less-than-ideal broadcast mix of local and international content. In this setting we show that the laissez-faire solution involves less than (socially optimal) maximal differentiation
本文开发了一个Hotelling位置模型,在该模型中,两个广播电台选择本地和国际内容的组合播放,给定消费者的偏好分布在这些组合中。电台的收入来自广告时间的销售,而广告时间的需求负向地取决于价格,正向地取决于电台的市场份额,消费者从广告和不理想的本地和国际内容的广播组合中得到负效用。在这种情况下,我们证明了自由放任的解决方案包括小于(社会最优)最大微分


雷达卡


京公网安备 11010802022788号







