[生产管理] New Product Development An Empirical Study of the Effects of Innovation (首发) [推广有奖]

39关注
166
粉丝

贵宾

已卖：14995份资源

大师

还不是VIP/贵宾

TA的文库 其他...

商学院英文书籍

威望: 3 级
论坛币: 493388 个
通用积分: 79.0503
学术水平: 1058 点
热心指数: 1455 点
信用等级: 1031 点
经验: 127926 点
帖子: 6614
精华: 5
在线时间: 2849 小时
注册时间: 2009-12-29
最后登录: 2022-3-11

楼主

Toyotomi

发表于 2013-1-5 10:47:19 |AI写论文

是否 +2 论坛币

k人参与回答

经管之家送您一份

应届毕业生专属福利!

求职就业群

赵安豆老师微信：zhaoandou666

经管之家联合CDA

送您一个全额奖学金名额~ !

立即领取

感谢您参与论坛问题回答

经管之家送您两个论坛币！

+2 论坛币

New Product DevelopmentAn Empirical Study of the Effects of Innovation Strategy, Organization Learning, and Market Conditions

Authors:

Sameer Kumar,
Promma Phrommathed
…show all 2hide

ISBN: 978-0-387-23271-3 (Print) 978-0-387-23273-7 (Online)

About this book
This is an authored book based upon a survey of a large number of companies, on the role of organization learning and innovation strategy in successful new product development. The audience for these insights is any practitioner working with corporations in new product development, as well as advanced undergrad and graduate students taking courses in new product development of management science in schools of business and engineering.

Table of contents
Introduction.- Basic conceptual model.- Research methodology.- Research analyses and findings.- Conclusions and recommendations.- Appendix.- Notes.- References.- Index.