Internationalisation of Logistics Systems How Chinese and German companies

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2008
Internationalisation of Logistics SystemsHow Chinese and German companies enter foreign marketsAuthors:

• Frank Straube,
• Michael Bohn,
• Shihua Ma
• …show all 3hide
  

ISBN: 978-3-540-76982-8 (Print) 978-3-540-76984-2  (Online)



How Chinese and German companies enter foreign markets

Straube, Frank, Ma, Shihua, Bohn, Michael

XXXII, 88 p. 24 illus. in color.


(gross) price
ISBN 978-3-540-76984-2

  Immediately available per PDF-download (no DRM, watermarked)

About this book

• Seven of the most important regions for internationalisation are covered by this survey
•                                         This is one of the first comprehensive surveys on global logistics, which is carried out jointly by a German and a Chinese university
•                                         Bilingual publication in both English and Chinese
•                                         The subject of internationalisation and foreign market entry from a logistics perspective is unique
•                                         The report fulfils both the practitioners’ needs and the academia’s scientific interests in the phenomenon of international logistics
  

Over the past decades the world economy has reached an unprecedented level of global integration. As markets are being liberalised and trade barriers continuously being removed, companies are in an ongoing process of internationalisation.
For the internationalisation of business activities, Global Logistics Systems play a significant role. The motivation of this survey is to review companies’ internationalisation procedures from a logistics perspective. What are the challenges of setting up international logistics networks? What are the problems logistics managers must face when entering specific markets? How do managers cope with these challenges to ensure that internationalisation projects will be successful? The research has been undertaken in China and Germany, surveying each country’s companies when going global.

Distribution rights Sale prices not valid in India, Pakistan, Bangladesh, Sri Lanka and Nepal

Authors & Editors
Prof. Dr.-Ing. Frank Straube is the Director of the Logistics Department of the Institute of Technology and Management at the TUB since October 2004. He is Vice-President of the German logistics association ‘Bundesvereinigung Logistik BVL e.V.’ and member of the Board of the European Logistics Association (ELA).Before his call to TUB, Frank Straube was Director and Chairman of the Board of the Kuehne Institute for Logistics at the University of St. Gallen and Director of Studies of the Executive MBA course. He published extensively on the subject of logistics and is a renowned presenter on national and international conferences.
Professor Ma Shihua is a professor and the vice dean in School of Manangment, Huazhong Univeristy of Science and Technology (HUST), P.R. China. He is also the head of Institute of Supply Chain & Logistics Management, HUST. He has long been engaged in research and industrial practice in supply chain and logistics management, as well as production and operations management. He is member of Instructive Committee of Higher Education of Management Science and Engineering, Ministry of Education of China. Also, He is senior Committee member of China Logistics Society. He offers several courses including supply chain management, operations management and logistics management for EMBA, MBA, graduate and undergraduate students. He has consulting experience with numerous companies in China. Prof. Ma has established long time cooperation with many firms, including Haier, etc.
Dipl.-Ing. oec. Michael Bohn studied Industrial Engineering and Management in Hamburg and Singapore. Since 2005 he his working as a Research Associate at the Competence Center for International Logistics Networks of the Berlin University of Technology (TU Berlin) where he his conducting research in the field of global logistics and is managing international research projects.

• Reviews
  

Aus den Rezensionen:
"… Die Studie verfolgt einen sehr umfassenden Ansatz. Es werden … verschiedene Fragestellungen der Internationalisierung und der Rolle der Logistik … betrachtet. … Durch die Studie erhält der Leser einen … Einblick hinsichtlich der Verbindung von Internationalisierung und Logistik, der Bedeutung und des Nutzens der Logistik … sowie der damit zusammenhängenden Fragestellung aus Sicht deutscher und chinesischer Unternehmen. … Sehr informativ sind die zweiseitigen Kurzdarstellungen der verschiedenen Länder … hinsichtlich logistikrelevanter Aspekte wie … geographische Gegebenheiten, Schienen- und Straßennetz …" (Julia Schmitz, in: logistik management, 2007, Vol. 9, Issue 3-4)










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