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Major improvements were made to this Fourth Edition
of one of the leading international business textbooks in
Europe and Asia. We have retained the focus on the
“triad” economies of the EU, Japan, and North America
but also increased coverage of the non-triad economies,
especially with a greatly increased emphasis on the role
of China and India in Chapter 19. This chapter, along
with Chapters 5, 13, and 17, was prepared by Simon
Collinson ofWarwick Business School. Simon joins us as
co-author of the textbook, and he will take an even
greater role in future editions. He represents a younger
generation of teachers and scholars who use this book.
The four chapters by Simon have been totally reorganized
and rewritten to update the text.
The other major changes involve international financial
management—Chapters 7 and 14—which have been prepared
by Robert Grosse of Thunderbird.These also update
and improve the text. Along with a greater theoretical
emphasis in the first three chapters and in Chapter 20 on
analytical frameworks for the field, these rewritten chapters
serve to upgrade the analytical content of the book, as
requested by many adopters.
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