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北美最流行+大牛巨献
国际商务谈判（第3版）
Jeanne M. Brett, "Negotiating Globally: How to Negotiate Deals, Resolve Disputes, and Make Decisions Across Cultural Boundaries"
English | | 2014 | EPUB | 320 pages | 1.5 MB
【作者简介】
Jeanne M. Brett 为美国 西北大学商学院distinguished教授。
【教材简介】
framework for anticipating and managing cultural differences at the negotiating table
In today's global environment, negotiators who understand cultural differences and negotiation fundamentals have a decided advantage at the bargaining table. This thoroughly revised and updated edition of Negotiating Globally explains how culture affects negotiators' assumptions about when and how to negotiate, their interests and priorities, and their strategies. It explains how confrontation, motivation, influence, and information strategies shift due to culture. It provides strategic advice for negotiators whose deals, disputes, and decisions cross cultural boundaries, and shows how to anticipate cultural differences and then manage them when they appear at the negotiating table. It challenges negotiators to expand their repertoire of strategies, so that they are prepared to negotiate deals, resolve disputes, and make decisions regardless of the culture in which they find themselves.
【下载地址】
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