Product Information Management: Theory and Practice

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Product Information Management is the latest topic that companies across the world are deliberating upon. As companies sell online, they are confronted with the fact that not all information necessary to sell their products is available. Where marketing, sales and finance have been core processes of the corporate world for a long time, PIM is a new business process with its own unique implementation and management challenges. The book describes the core PIM processes; their strategic, tactical and operational benefits and implementation challenges. The book has been written for managers, business users as well as students, and illustrates the different concepts with practical cases from companies like Coca Cola, Nikon and Thomas Cook.

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(Management for Professionals) Jorij Abraham (auth.)-Product Information Managem.pdf (3.58 MB, 需要: 10 个论坛币)

2014-6-16 23:34:16 上传

Product Information Management: Theory and Practice
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Series: Management for Professionals

Hardcover: 179 pages

Publisher: Springer; 2014 edition (May 19, 2014)

Language: English

ISBN-10: 3319048848

ISBN-13: 978-3319048840

Product Dimensions: 9.2 x 6.1 x 0.5 inches

Shipping Weight: 11.2 ounces

http://www.amazon.com/Product-Information-Management-Practice-Professionals/dp/3319048848/ref=sr_1_1?ie=UTF8&qid=1402932027&sr=8-1&keywords=Product+Information+Management%3A+Theory+and+Practice

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关键词：information Informatio Management Managemen formation management necessary available companies corporate

大家开心 发表于 2014-6-16 23:35
Product Information Management is the latest topic that companies across the world are deliberating  ...

如何写产品说明书？

fdvavcfdsaverv

kan kan ba

have a look

have a look and study the company product information, thanks

回帖看看！！

谢谢分享，应该是产品信息管理吧！

好书，谢谢楼主分享