【作者(必填)】
Jessica J. Hoppner, David A. Griffith, and Ryan C
【文题(必填)】
Reciprocity in Relationship Marketing: A Cross-Cultural Examination of the Effects of Equivalence and Immediacy on Relationship Quality and Satisfaction with Performance
【年份(必填)】
2015
【全文链接或数据库名称(选填)】http://journals.ama.org/doi/abs/10.1509/jim.15.0018