Film market grew ~4% YoY in 2016;20-30% revenue CAGR still achievable China's film box office revenue grew ~4% YoY in 2016,a historical low.However,we believe the market can still deliver a 20-30% revenue CAGR in the next five years,due to:1)the construction of new cinemas;2)growing audiences in the lower-tier cities;3)more flexible regulations on imported films;and 4)the improving quality of domestic films.We expect a film market rebound in March-April 2017.
20170124-瑞银证券-CHINA_CINEMA_SECTOR:WHAT_WE_LEARNED_FROM_A_BUMPY_2016-407374.pdf
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