Teaching Innovation as Part of an Agribusiness Curriculum-教学创新作为农业商业课程的一部分

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英文文献：Teaching Innovation as Part of an Agribusiness Curriculum-教学创新作为农业商业课程的一部分
英文文献作者：Tilley, Marcia L.,Tilley, Daniel S.,Yiannaka, Amalia,Holcomb, Rodney B.,Howard, Wayne H.,Weckler, Paul,Cavaletto, Richard,Zohns, Mark,Sitton, Shelly,Blackwell, Cindy,Delahoussaye, Ronald,Jones, David
英文文献摘要：
Innovation is critical to the survival of agricultural businesses in the U.S. yet few universities have classes in their curricula that focus on innovation and innovation management. Innovation includes developing new processes and concepts and taking products based on those ideas to market. By its nature, innovation generally involves technical components, market assessment, business analysis, and implementation strategies that include marketing campaigns to a target market. As a result, if innovation is going to be experientially taught to students, the class will likely need to include concepts from multiple disciplines. The objectives of this paper are to present an outline of capstone/senior design classes designed to cause students to learn innovation by participating in interdisciplinary teams working with real companies on the development of new product innovation.

在美国，创新对农业企业的生存至关重要，但很少有大学的课程中有关注创新和创新管理的课程。创新包括开发新的工艺和概念，并将基于这些想法的产品推向市场。就其本质而言，创新通常包括技术成分、市场评估、业务分析和实施策略，包括针对目标市场的营销活动。因此，如果要将创新经验传授给学生，课堂很可能需要包含来自多个学科的概念。这篇论文的目的是提出一个顶点/大四设计课程的大纲，旨在使学生通过参与跨学科的团队，与真实的公司一起开发新产品创新来学习创新。

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