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国际金融市场和我国金融市场环境已经发生了深刻变化，我国商业银行公司客户的金融需求也发生了很大转变，客观上要求商业银行根据公司客户需求的变化主动创新产品，以适应客户需求。本文通过分析国际金融环境变化对银行公司业务发展的影响和公司客户金融需求的发展趋势，总结了国际先进银行对应的产品经验；本文对国内商业银行公司客户需求的影响因素以及整体特征和趋势进行了总结，分析了我国商业银行公司产品创新的现状和不足；在案例分析部分，本文重点分析A银行公司产品创新机制与问题，提出了公司产品创新改进的思路与建议；最后本文总结出了对我国商业银行公司产品创新有意义的成功要素。



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求高手，帮助，谢谢！

求高手，帮助，谢谢！

The global financial market, as well as domestic one has undergone fundamental changes. Such changes, which largely affect the need of institutional clients of those domestic commercial banks, urge a deliberate product innovation accordingly. This paper, with a deep insight into those changes in financial market and a forecast eye on institutional client’s need, summarize the most advanced product development experience. We explore those factors influencing client’s financial need and conclude some integral feature and trend of such need, which further leads to a discussion into the status quo and shortcomings of domestic banks concerning on their product development capacity. In the following case study, we focus on the product innovation mechanism of Bank A, and offer several advices for its improvement. In the final section, we give some key elements for a successful production innovation.

这中文写得有点不给力啊，重复用词多，逻辑有些乱，翻译上的确有困难

International financial market and financial market environment in China has undergone profound changes, China's commercial banks to the financial needs of corporate clients has also undergone a great change, which calls for commercial banks to take the initiative to our customers changing needs of innovative products to meet customer needs. By analyzing the changes in the international financial environment, the development of the banking business and corporate clients financial needs of the development trend of the corresponding summary of the international advanced banking product experience; this company on the domestic commercial banks, the impact factors of customer demand and the overall characteristics and trends a summary analysis of China's commercial banking company status and lack of product innovation; in the case study, this paper analyzes the mechanism of A banking company and the issue of product innovation, product innovation and improvement put forward ideas and suggestions; Finally, we conclude on Commercial Bank of China meaningful product innovation success factors.

The global financial market, as well as domestic one has undergone fundamental changes. Such changes, which largely affect the need of institutional clients of those domestic commercial banks, urge a deliberate product innovation accordingly. This paper, with a deep insight into those changes in financial market and a forecast eye on institutional client’s need, summarize the most advanced product development experience. We explore those factors influencing client’s financial need and conclude some integral feature and trend of such need, which further leads to a discussion into the status quo and shortcomings of domestic banks concerning on their product development capacity. In the following case study, we focus on the product innovation mechanism of Bank A, and offer several advices for its improvement. In the final section, we give some key elements for a successful production innovation.

本文来自: 人大经济论坛 悬赏大厅 版，详细出处参考：https://bbs.pinggu.org/viewthread.php?tid=1074979&page=1&from^^uid=168103


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8# ljjiangcai

gain and loss utility.pdf (213.28 KB, 需要: 100 个论坛币)

2011-4-11 20:17:18 上传

需要: 100 个论坛币  [购买]

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