TABLE OF CONTENTS
EXECUTIVE SUMMARY 2
MARKET OVERVIEW 7
Market definition 7
Research highlights 8
Market analysis 9
MARKET VALUE 10
MARKET SEGMENTATION I 11
MARKET SEGMENTATION II 12
MARKET SHARE 13
FIVE FORCES ANALYSIS 14
Summary 14
Buyer power 15
Supplier power 17
New entrants 19
Substitutes 21
Rivalry 23
LEADING COMPANIES 24
Merck & Co., Inc. 24
Novartis AG 28
Pfizer Inc. 32
Sanofi-Aventis SA 36
MARKET FORECASTS 40
Market value forecast
from DataM