This book explores the realm of human behavior in social situations and the way that we appear to others. Each person in everyday social intercourse presents himself and his activity to others, attempts to guide and control the impressions they form of him, and employs certain techniques in order to sustain his performance, just as an actor presents a character to an audience.
《日常生活中的自我呈现》是美国社会学家厄文·高夫曼在1959年出版的社会学专著，也是其理论体系的基础。书中，高夫曼以戏剧作为譬喻，讨论人类个体在工作情境中如何呈现自己、维护印象，并做出相对应的行动。《日常生活中的自我呈现》甫出版即成为畅销书，迄今尤然；1961年，美国社会学协会为此书颁发马可维奖，表彰其学术贡献。
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