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1、

Group Buying: A New Mechanism for Selling Through Social Interactions

Authors:	Xiaoqing Jing	College of Management, Georgia Institute of Technology, Atlanta, Georgia 30308
	Jinhong Xie	Warrington College of Business, University of Florida, Gainesville, Florida 32611

Published in: · Journal Management Science archive Volume 57 Issue 8, August 2011 INFORMS Institute for Operations Research and the Management Sciences (INFORMS), Linthicum, Maryland, USA table of contents doi>10.1287/mnsc.1110.1366

http://dl.acm.org/citation.cfm?id=2020314

2、
A Dynamic Model of the Effect of Online Communications on Firm Sales

Garrett P. Sonnier (garrett.sonnier@mccombs.utexas.edu), Leigh McAlister (leigh.mcalister@mccombs.utexas.edu) and
• Oliver J. Rutz (oliver.rutz@yale.edu)
  

http://mktsci.journal.informs.org/content/early/2011/06/06/mksc.1110.0642.abstract

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关键词：求文献 interactions interaction Management Operations University contents Business 2011

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