Department of Entrepreneurship, Innovation and Marketing La Trobe University
Melbourne, VIC, Australia
Textbook:Entrepreneurship and Organizational Change: Managing Innovation and Creative Capabilities
Author(s): Vanessa Ratten
Description:
Change is a part of any organization, but in order to compete in the globally connected business environment, organizations also need to incorporate an entrepreneurial focus. This coourse investigates how successful organizations have intelligently responded to change by utilizing creative, innovative and dynamic solutions. Pursuing a complexity theory approach, it analyzes the changes currently taking place, and discusses the optimal use of organizational resources. This provides the students with a more cohesive way to assess the current and potential future challenges faced by organizations as they respond to environmental, social and economic changes.
Entrepreneurship and Organizational Change_ Managing Innovation and Creative Cap.pdf
(4.14 MB, 需要: RMB 19 元)


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