Towards modeling the retailer as a brand

【作者(必填)】

Ayman El-Amir and Steve Burt

【文题(必填)】Towards modeling the retailer as a brand: A social construction of the grocery store from the customer standpoint

【年份(必填)】2010

【全文链接或数据库名称(选填)】http://www.palgrave-journals.com/bm/journal/v17/n6/full/bm200936a.html

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Towards modeling the retailer as a brand: A social construction of the grocery store from the customer standpoint

jigesi 发表于 2013-2-14 18:12
Towards modeling the retailer as a brand: A social construction of the grocery store from the custom ...