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REVITALIZING BRANDS，By: Berry, Norman C. Journal of Consumer Marketing. Summer88, Vol. 5 Issue 3
A brand is forever! A framework for revitalizing declining and dead brands.  By: Thomas, Sunil; Kohli, Chiranjeev. Business Horizons. Jul2009, Vol. 52 Issue 4

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关键词：求助两篇文献 两篇文献 Revitalizing Marketing Framework framework forever Business Journal

I have attached with them but you should bear in mind that this kinds of post should be posted in the 文献求助区

Revitalizing Brands.pdf (436.73 KB)

2013-5-18 16:50:38 上传

A brand is forever_ A framework for revitalizing declining and dead brands.pdf (156.52 KB)

2013-5-18 16:50:36 上传

REVITALIZING BRANDS

REVITALIZING BRAND CEDEVITA.pdf (1.89 MB)

2013-5-18 16:55:59 上传

A brand is forever! A framework for revitalizing declining and dead brands.pdf (161.84 KB)

2013-5-18 16:55:16 上传

一篇找到，还有一篇名字相似，楼主凑合看看吧。

Toyotomi 发表于 2013-5-18 16:51
I have attached with them but you should bear in mind that this kinds of post should be posted in th ...

多谢！

luciferfeng8 发表于 2013-5-18 16:57
一篇找到，还有一篇名字相似，楼主凑合看看吧。

谢谢帮忙

天空一抹霞 发表于 2013-5-18 16:53
REVITALIZING BRANDS

谢谢