Gatignon, Hubert
3rd ed. 2014, XV, 563 p. 263 illus., 34 illus. in color.

图书描述:
Offers comprehensive treatment of statistical analysis as applied to management data
- Fully revised, expanded, and updated from previous edition, featuring the most current applications of techniques and methods
- Includes numerous worked examples, statistical tables, and description of data sets
· A new chapter on the analysis of mediation and moderation effects
· Examples using STATA for most of the statistical methods
· Example of XLSTAT applications
Featuring numerous examples, the book may serve as an advanced text or as a resource for applied researchers in industry who want to understand the foundations of the methods particularly relevant and typically used in management research, and to learn how they can be applied using widely available statistical software.
Content Level » Research
Keywords » Canonical correlation analysis - Cluster analysis - Confirmatory factor analysis - Covariance structure - Econometrics - Multivariate statistical analysis - Statistical analysis - Statistics
Related subjects » Business, Economics & Finance - Business & Management for Professionals - Marketing
Table of contents / Preface / Sample pages
- Download Table of contents (pdf, 41 kB)
- Download Preface 1 (pdf, 22 kB)
- Download Sample pages 1 (pdf, 683 kB)
回复即可免费下载!
本帖隐藏的内容
Statistical Analysis of Management Data-2014.pdf
(7.54 MB)


雷达卡






京公网安备 11010802022788号







