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【2013新书】投资学导论（第11版）全彩原版
Herbert B. Mayo, "Investments: An Introduction (11th Edition)"
English | ISBN: 1133935990 | 2013 | PDF | 816 pages | 16 MB
【作者简介】Herbert B. Mayo为美国. 新泽西学院（The College of New Jersey）金融系教授。新泽西学院成立于1855年。Forbes、Bloomberg Businessweek等多家机构给出的排名中，这所学校都位列新泽西州公立大学第一名，它的金融、财会本科教育一直是新泽西州公立大学第一名。
【教材简介】With Mayo's INVESTMENTS: AN INTRODUCTION, 11E, readers fully understand today's most important investment topics from the perspective of an individual financial planner. This edition provides an inviting, comprehensive approach to investments--from the fundamentals needed for success on the CFP exam to more advanced topics. Readers learn to make solid investment decisions with applications such as an updated Financial Advisor's Investment Case at the end of each chapter and the latest Internet assignments. Expanded coverage of key topics, including stock valuation ratios, stock repurchases, and dividend payments prepare the reader to invest with confidence in today's global financial markets. Readers can even gain hands-on access with Thomson ONE-Business School Edition--the same financial analysis tool trusted on Wall Street every day. Mayo's INVESTMENTS: AN INTRODUCTION, 11E, offers the engaging details and insightful perspective to further any reader's investment success.
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