This book Focuses on PROVIDING Readers with the Knowledge and skills needed to Carry out research in Management, Humanities, social and Behavioural sciences by using SPSS.
TABLE OF CONTENTS
- Chapter 1: Data Management.
- Chapter 2: Descriptive Analysis.
- Chapter 3: Chi-Square test and its Application.
- Chapter 4: Correlation Matrix and Partial Correlation - Explaining Relationships.
- Chapter 5: Regression analysis and Multiple Correlations - For Estimating a Measurable Phenomenon.
- Chapter 6: Hypothesis testing for Decision making.
- Chapter 7: One Way ANOVA - For testing the variability among group Means.
- Chapter 8: Two Way Analysis of Variance - For Understanding the . causes of Variations
- Chapter 9: Analysis of Covariance-To study the role of covariate in Experimental Research.
- Chapter 10: Cluster Analysis-For segmenting the Population.
- Chapter 11: Application of Factor Analysis - To study the Factor Structure among Variables .
- Chapter 12: Application of Discriminant Analysis - For Developing a Classification Model.
- Chapter 13: Logistic Regression - Developing a Model for Risk Analysis.
- Chapter 14: Multidimensional Scaling for Product Positioning.
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