[书籍介绍] [新书]Business Research Methods : An Applied Orientation 2014 [推广有奖]

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applerobber 发表于 2014-10-30 06:53:56 |AI写论文

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推荐本经济的统计书

书名：Business Research Methods : An Applied Orientation
作者：Sreejesh, S., author
出版社：Cham : Springer International Publishing : Imprint: Springer, 2014.
主要内容：Economics,Economics -- Statistics,Management information systems,Economics/Management Science,Business/Management Science, general,Statistics for Business/Economics/Mathematical Finance/Insurance,Business Information Systems
简要目录：Introduction to Business Research -- Business Research Process -- Business Research Design: An Overview -- Exploratory Research Design -- Descriptive Research Design -- Causal Research Design: Experimentation -- Measurement and Scaling -- Questionaire Design -- Data Preparation and Preliminary Analysis -- Analysis of Variance (ANOVA) -- Regression Analysis -- Factor Analysis -- Cluster Analysis -- Logistic Regression -- Business Research Reports.