Business Relationship Management and Marketing: Mastering Business Markets

是 否 +2 论坛币

k人 参与回答

经管之家送您一份

应届毕业生专属福利!

求职就业群

赵安豆老师微信：zhaoandou666

经管之家联合CDA

送您一个全额奖学金名额~ !

立即领取

感谢您参与论坛问题回答

经管之家送您两个论坛币！

+2 论坛币

Relationship management, key account management and customer orientation are concepts that have become central to modern management. This book is dedicated to illustrating and reflecting these concepts and their corresponding methods and instruments in depth. It is thereby focused on the business-to-business realm and equally applies to traditional industrial markets as well as to business-to-business services. Contributions include state-of-the-art research results that are conveyed in a comprehensible fashion to be applied in both executive education as well as in practice.​

本帖隐藏的内容

(Springer Texts in Business and Economics) Michael Kleinaltenkamp, Wulff Plinke,.pdf (6.1 MB, 需要: 5 个论坛币)

2014-11-12 16:09:23 上传

Business Relationship Management and Marketing: Mastering Business Markets
需要: 5 个论坛币  [购买]

Series: Springer Texts in Business and Economics
Hardcover: 338 pages
Publisher: Springer; 2015 edition (October 1, 2014)
Language: English
ISBN-10: 3662438550
ISBN-13: 978-3662438558
Product Dimensions: 9.2 x 6.1 x 0.8 inches
Shipping Weight: 1.4 pounds
http://www.amazon.com/Business-Relationship-Management-Marketing-Mastering/dp/3662438550/ref=sr_1_2?ie=UTF8&qid=1415779393&sr=8-2&keywords=Business+Relationship+Management+and+Marketing%3A+Mastering+Business+Markets

扫码加我 拉你入群

请注明：姓名-公司-职位

以便审核进群资格，未注明则拒绝

分享0 收藏3 回帖

关键词：relationship Management Marketing relations Managemen industrial management Business concepts customer

good....

每天发这么多书，我要破产了

如果您要查看本帖隐藏内容请回复

Thank you！

thanks for the sharing

Give you support is what i can do

thanks for sharing

xie  xie

very nice book