The Value of Self-Service: Long-Term Effects of Technology

【作者(必填)】

Anne Scherer, Nancy V. Wunderlich, and Florian von Wangenheim

【文题(必填)】
The Value of Self-Service: Long-Term Effects of Technology-Based Self-Service Usage on Customer Retention【年份(必填)】
2015
【全文链接或数据库名称(选填)】http://misq.org/the-value-of-self-service-long-term-effects-of-technology-based-self-service-usage-on-customer-retention.html

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