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[行政与公共关系管理] 哈佛案例 Harrah's Entertainment, Inc.: Rewarding Our People [推广有奖]

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drawingart 发表于 2009-6-23 20:40:39 |AI写论文

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DESCRIPTIONMarilyn Winn, head of human resources at Harrah's Entertainment, must make a recommendation to the company's president and CEO about whether the existing bonus payout program is effective at motivating employees or whether it should be revised and/or replaced. A recent downturn in economic conditions led Winn to wonder whether customer service payouts were the most efficient way to make Harrah's a service-driven and customer-driven company.
Learning Objective:To teach students about the importance of aligning strategy and human capital practices.
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关键词:Reward People enter 哈佛案例 ward 哈佛 Resources Human

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